
Culture
From stories of extraordinary athletes to news of the latest product collaborations, this is Diadora Culture. Explore and be inspired.


Maximus Icon Superveloce ITA
Designed for the modern player

De mørkeblå
The Dark Blues: the Viking Fotballklubb

Palmes x diadora
Playing Doubles

Nucleo 2 GR
From road to trail: one run, every surface.

High Mileage Summer
This summer, Diadora will be heading to camp in the running mecca of Flagstaff, Arizona, and we invite you to come with us.

B.Elite x Molly Molloy
Ride the rave wave

Simmering
A journey into uncharted territory: MDS The Legendary.

TSP Solo
A story about gratitude

The Toughest Road Ahead
The Speed Project

Lack of Guidance x diadora
Football is Our Shared Language

Marathon des Sables: Ultramarathon in the Desert with Sestriere-XT2
Discover the Marathon des Sables, the extreme 250 km race through the Moroccan desert. Diadora Sestriere-XT2 to accompany the ultra runners on this gruelling 250 km journey across the Moroccan desert.

Run it back
Equipe '75: The Historic and Authentic Diadora Heritage Shoe

Principles of Italian Innovation
Discover Atomo Star, B.Elite Star, and Match Winner ITA: Made in Italy shoes that combine design, performance, and precision. Born from the collaboration between CRD and Manovia, they embody Italian craftsmanship in the sports world.
