Culture

From stories of extraordinary athletes to news of the latest product collaborations, this is Diadora Culture. Explore and be inspired.

Sport Lifestyle

Diadora x Mill City: Innovation and Performance Made in Italy

Diadora x Mill City: a sense of community

Editorial Sport

Diadora presents Larissa Iapichino

Diadora continues its athletic leap: Larissa Iapichino is joining the track and field family.

Arsenale dello Sport: Innovation and Sport with Diadora

Discover Arsenale dello Sport: technology and performance in a unique experience with Diadora.

A winning story

Discover the partnership between Diadora and Ducati Corse: technical apparel and Italian style in two-wheel racing.

Mythos: your new propulsive force

Initially created in the late 2000s as a running product by gold marathon medalist Gelindo Bordin, the Mythos is now brought back to life under a new light – that of daily life.

EP. 06 - Super Light Pack The Ethereal Run

This apparel collection is based on a chemical-free, mechanical action technology that ensures dynamic thermoregulation, thanks to the particular structure of the fabric. The channels between the fibers that allow natural mechanical absorption and reduced drying times.

EP. 05 - Volo 4 & Vortice 9 Enabling balance

What is balance? The even distribution of weight, enabling someone or something to remain upright and steady. A situation in which different elements are equal, or in the correct proportions.

Golden past, new silhouette.

Elevated style, innovated shape, premium materials. And an incredible past.

EP. 04 - Gara Carbon The Propulsion

Diadora Gara Carbon: incarnation of speed and agility with carbon plate and ANIMA PBX for unbeatable performance and comfort.

EP. 03 Frequenza - The Fast Run

The fastest Diadora shoe without carbon plate, designed for runners looking for extreme rebound, lightness and reactivity.

Legacy Apparel: il condominio dello sport

Legacy Apparel: a celebration of the connection between space, people, and sports, serving athletes every day since 1948, creating and inhabiting shared spaces.

EP.02 Atomo V7000-2 - Made in Italy

We could say that craftsmanship is a property that something has when it’s beautifully and very carefully made. A skill with which a product is crafted. Something that affects the appearance and quality of the finished object. It requires a combination of workmanship and a deep understanding of utility and aesthetics.

EP.01 Cellula - The Fluid Run

A new perception of movement is brought in the equation, changing it into something more intelligible, constantly evolving yet remaining comprehensible.

Always Open, always inspired. By the ’90.

An eye on the past to learn, an eye on the present to celebrate.

Run Valley

STRONG ROOTS, ENHANCING THE PRESENT

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